In this week's episode of his hit YouTube series State of the Market, Chief Income Strategist Marc Lichtenfeld takes on a difficult topic... Breaking up with losing stocks. Buying stocks is easy. Positive research findings can lead to feelings of optimism, and thinking about potential gains can inspire confidence. But when a beloved stock dips lower, the decision-making process can get clouded. And as Neil Sedaka sang in 1960, "Breakin' up is hard to do." Investors justify to themselves that the stock is bound for a recovery... and often ride it all the way down to the bottom. This kind of emotional attachment to a stock's positive first impression is known as "anchoring bias," and it can affect even the most seasoned investors. It's the same kind of bias that could lead you to see a $14 stock as "cheap" compared with a $17 one without considering important valuation metrics like price-to-earnings ratios or price-to-book values... And the same kind of bias that you could feel when falling in love with a stock's story and ignoring its weak fundamentals or volatility. But love for your favorite stocks doesn't have to be a losing game... |
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